General Fitness, Bodybuilding, Personal Training, Functional Fitness
Ian Lotter and Louise Lotter

BloomFit, designed for both home and gym environments, specializes in physique building. Our tailored workouts encompass strength-focused exercises, sculpting and defining your physique. While emphasizing physique development, BloomFit's holistic approach integrates nutrition and fitness, fostering a program that not only builds your body but also supports overall wellness. Our community-driven support ensures you're empowered to achieve your physique-building goals with guidance and encouragement every step of the way.

Guidance from Ian & Louise
Engage elite coaches on Bloom for personalized guidance and form checks, ensuring detailed, expert responses to elevate your fitness journey.
Programming 4 days per week
Powerful workouts for a powerful life! Our effective routines optimize your workout time, so you can crush it in the gym and conquer life outside.
Breath Work and Plant Based Nutrition
Explore free breathwork techniques and delicious plant-based recipes. Discover a healthier lifestyle with our accessible resources.
Detailed Workouts and Top Quality Programming
Instructional videos to guide your practice and make execution easy
Simplified via Train Heroic
Effortlessly access workouts, track progress, and monitor sleep and recovery—all in one place
Unparalleled Community Support
Join a thriving community dedicated to uplifting and motivating each other on the fitness journey.
Delivered through TrainHeroic
Sweating over a lifeless PDF is last year. Your coaches and team will push you harder, know you better, and keep you going longer, all through an app.
Dumbells // Kettlebell // Resistance Band // Mat or Soft Surface // Jumping Rope // Stability Ball
Cardio Machine // Barbell with Plates // Bench // Pull Up Bar
sample week banner image
Sample Week
I will write fresh programming weekly. You’ll get notifications when they’re ready
coach-avatar Ian Lotter

Ian is your dedicated fitness guide, boasting a decade of experience in crafting effective workout programs. Fueled by a passion for research-based fitness, Ian curates science-backed routines that drive you toward your fitness aspirations. Join Ian in the journey to achieving your fitness goals!

coach-avatar Louise Lotter

Louise Lotter is a certified fitness trainer, yoga and pilates teacher, vegan nutrition health coach and holistic health coach. Her passion is to help people reach their goals and better their lives through a holistic approach. Balance in life is of utmost importance to grow daily and be the best self you can be.

When Health Comes Naturally

Transform, thrive, and conquer life! Our workouts and holistic approach to nutrition and fitness have impacted thousands of lives. Join us on Bloom for a transformative journey—we're excited to elevate your fitness!

Start My 7-Day Free Trial
Can beginners join BloomFit?
Absolutely! BloomFit welcomes participants of all fitness levels. The program offers varying intensity levels and exercises adaptable to beginners, ensuring a gradual progression towards fitness goals.
What if I don't have gym equipment at home?
Not to worry! BloomFit's workout routines are designed to be versatile. Many exercises can be performed using body weight or minimal equipment like resistance bands or dumbbells.
How often should I do BloomFit workouts?
The frequency of workouts depends on individual goals and fitness levels. Generally, starting with 3-4 sessions per week is recommended, gradually increasing as you progress.
Will BloomFit help with weight loss?
Yes, BloomFit's diverse workouts, coupled with a focus on cardio and strength training, can contribute to weight loss when combined with a balanced diet and a healthy lifestyle.
I'm more interested in muscle building. Is BloomFit suitable for that?
Absolutely! BloomFit offers workouts tailored for muscle building, focusing on strength training, targeted exercises, and progressive overload to support muscle growth.
Can I combine BloomFit with other fitness programs?
BloomFit is adaptable. However, ensure the integration of other programs aligns with your fitness goals and doesn’t lead to overexertion or conflicting routines.
How do I track progress in BloomFit?
Tracking progress can involve various methods like recording workout performance (weights, reps), measurements, or noting how you feel during workouts, all of which can reflect progress over time.
The Proof
verified-athlete-avatar Massimo

SA Calisthenics Champion

Verified Athlete

"Coach Ian helped me a great deal in breaking through my plateau with strength. He challenged me mentally and physically daily and that help me to become the athlete that i am today. Through consistency, patience and science he guided me to be a world class contender."

Join Your Virtual Gym

When you join a team you’re getting more than programming, you’re joining an online community.