Strong Culture Squad (Customized Coaching)

Reed Strength & Performance

Functional Fitness, Functional Training, Strength & Conditioning, Bodybuilding, Weightlifting

Coach

Matt Reed

RSP Customized Coaching is a dynamic and results-driven fitness program tailored for both men and women who are committed to training like athletes while achieving a strong, lean physique. Developed by a seasoned strength coach with over a decade of experience in the industry, this system is built on the principles of athletic performance, functional strength, and sustainable fat loss.

The RSP Training System goes beyond conventional workouts by integrating advanced training techniques that mirror the demands and movements of high-level athletes. Each workout is meticulously designed to enhance speed, agility, power, and endurance, all while focusing on building lean muscle mass and burning unwanted body fat. The program is versatile, catering to individuals at different fitness levels, from beginners looking to kickstart their athletic journey to seasoned athletes aiming to maintain their peak condition.

What sets the RSP Training System apart is its emphasis on functional strength and athleticism. The program incorporates a mix of strength training, high-intensity interval training (HIIT), and mobility exercises, ensuring that every aspect of your fitness is addressed. Whether your goal is to improve your performance on the field, in the gym, or in daily life, RSP Training equips you with the tools to excel.

The program also includes comprehensive guidance on nutrition, recovery, and mindset, recognizing that true transformation goes beyond the physical. With the RSP Training System, you're not just working out—you're adopting a lifestyle that prioritizes health, longevity, and peak performance.

Join the RSP Training System today and start your journey toward a stronger, more athletic you.

$99 / mo

Start My 7-Day Free Trial

Enhanced Strength & Power

One of the primary advantages of the RSP Training System is its focus on strength & power, which prepares your body to perform real-life activities in real-life positions. This type of training not only improves your overall body mechanics but also enhances your ability to perform daily activities with greater ease and less risk of injury.

Increased Strength and Muscle Tone:

Throughout the program, we emphasize strength training that targets multiple muscle groups. This approach not only helps in building lean muscle mass but also enhances muscle definition and overall body strength. As you progress, you'll find yourself becoming noticeably stronger, which is beneficial not just aesthetically but also for improving metabolic health and physical endurance.

Personalized Attention & Customization:

With one-on-one coaching, the program is tailored to meet your specific fitness levels and goals. This personalized attention ensures that workouts are effective and appropriate for your current fitness status, helping you progress steadily and safely.

Comprehensive Health Benefits:

Beyond the visible fitness improvements, the FFS program contributes to overall health enhancement. Strength training and functional movements are known to improve cardiovascular health, enhance lung capacity, reduce the risk of chronic diseases such as type 2 diabetes, hypertension, and osteoporosis, and improve the metabolic efficiency of the body.

Features

Access to your coaches

Coaches who will hold you accountable and provide the feedback you need to grow

Programming 4 days per week

Daily strength, conditioning, and skill training that’s accessible and challenging for athletes of any level or background

Exercise Video Guidance

Instructional videos to guide your practice and make execution easy

Detailed, expert instruction

Coaches who will hold you accountable and provide the feedback you need to grow

Delivered through TrainHeroic

Sweating over a lifeless PDF is old. Your coaches and team will push you harder, know you better, and keep you going longer, all through an app.

Equipment

Required

Barbell // Dumbbells // Basic Gym Access

Sample Week

I will write fresh programming weekly. You’ll get notifications when they’re ready

Sunday

Day 1: Single Leg (Power) + Upper Body Strength (Push/Pull)

Knee Hug

1 x 1:00

A-Skip

1 x 5

B-Skip

1 x 5

Air Squat

1 x 20

Push-Up

1 x 5 @ 10

Band Pull-Apart

1 x 50

Reverse Lunges

4 x 5

Bulgarian Split Squat

3 x 6

DB Bench Press

4 x 10

Pull-Up

4 x 8

DB Shoulder Press

4 x 10

TRX Row

3 x 12

Monday

Day 2: Linear Speed + Lower Strength (Squats)

Butt Kicks

1 x 10

High Knees In Place

1 x 1:00

Walking Lunges

1 x 10

Sprint

6 x 40

Back Squat

6, 6, 8, 8

Front Squat

8, 8, 10

Front Rack Walking Lunge

3 x 12

Tuesday

Day 3: REST

Wednesday

Power + Upper Body Strength (Push/Pull)

Dynamic Stretch

Power Clean

3, 3, 4, 5

DB Power Clean

3, 3, 4, 5

Medicine Ball Slam

8, 8, 10, 10

Barbell Bench Press

5, 5, 6, 7

Bent Over DB Row

6, 6, 7, 8

Incline DB Bench Press

8, 9, 10

Band Face Pull

3 x 15

Thursday

Day 5: COD/Agility + Lower Strength (Hinge)

Speed Ladder

Romanian Deadlift

5, 5, 6, 7

Hip Thrust

8, 8, 10, 10

American KB Swing

3 x 20

Glute-Ham Raise

3 x 12

Friday

Day 4: REST

Saturday

Day 5: REST

Coach

More from Reed Strength & Performance

Matt Reed

Strength & Conditioning Coach: About Me: Over the past decade, I've had the privilege of coaching over 100 athletes ranging from youth to collegiate levels. Witnessing their growth, both physically and mentally, has been a true highlight of my career. played 2 seasons of NCAA Division III football at Wisconsin Lutheran College and was able to try out for the IFL & CFL professional leagues

BECOME BUILT DIFFERENT.

Whether you're looking to enhance your daily functionality, boost your athletic performance, or simply feel stronger than ever before. Choose to be built different with TEAM RSP, where we empower you to exceed your limits and achieve results that speak vol

Start My 7-Day Free Trial

FAQs

Will there be modifications?

Yes, every client is encouraged to reach out to me directly for accommodations and modifications

Who is this training for?

The FFS program is perfect for men/women of any fitness level who are looking to enhance their physical abilities, gain strength, and improve overall health in a structured and supportive environment.

Is diet coaching included?

Yes, it is added on for FREE with weekly adjustments to meal plans

Do we talk to Coach Matt directly?

Yes, coach will be reaching out daily to check in via messenger and will schedule 2x a week Zoom calls, in person clients will have 2 weekly meetings.

The Proof

Alexus

Full Time Mom

Verified Athlete

"This program is amazing. He crafts workouts around my work schedule."

Taylor

Full Time Manager

Verified Athlete

"I hated working out. Especially with busy schedule, but Coach Matt started from the bottom with me and we worked our way to where I fell in love with the gym."

Emmanuel

Local News Cameraman

Verified Athlete

"Coach Matt & Optimal Strength Training really allowed me to find my own style of training. He was patient with my work scheduled and listen to me about my body"