Hot Seller

Physically Fortified

JoshStrength

Powerlifting, Power Sports , Bodybuilding, Functional Fitness, General Fitness, Weightlifting, Olympic Lifting
Coaches
Josh Bryant and Tom Haviland

We’re in a Strength Crisis—big numbers that only show up under perfect lighting and posing oil. Then vanish when fatigue, chaos, or real-life stress shows up. Sound familiar?

Let’s be real—this ain’t about getting stage-ready for the NPC while living on tilapia and tears. Around here, hypertrophy means strength potential. Performance. Muscle that moves iron, not just earns you a participation trophy.

Hypertrophy isn’t just for showit’s the foundation of strength. More muscle = more contractile units = more force. That’s not opinion, that’s science.

But this ain’t your gym bro’s volume program. This is intelligent hypertrophy—designed to improve leverage, activate more motor units, and prime your body for explosive strength and movement.

Over 10 weeks, you’ll be guided step-by-step by Tom Haviland, masterminded with his coach Josh, as the two lead you through training that builds size, strength, and function. Tom’s doing the work with you—Josh provides the game plan and wisdom that forged champions.

This is about building muscle you can use. Strength you can count on. And a body that holds up under pressure.

Physically Fortified Powerbuilding

This program runs on RPE, not ego. Execute each day’s lifts based on current strength—not emotion. Core lifts (squat, bench, deadlift) are priority—move with intent and max velocity. Supplementary and assistance work follow, focused on clean technique and muscle intent. This 5-day-a-week program is a synergistic blend of volume, intensity, and frequency—engineered to deliver the stimulus, allow recovery, and lock in adaptation. The result? Strength and size that don’t just show up, they stick around.. Respect the exercise order and rest periods. Load is determined using your current max—when in doubt, start at 90%. If you cut anything, cut from the bottom: assistance → supplementary → never core. This isn’t random volume. It’s engineered progression, rooted in biology, physics, and intent. Let’s build something that lasts.

Get jacked. Get strong. Get dangerous.

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Built for the Real World
This isn’t training for the ‘gram—it’s training for the moments that matter. Whether it’s chaos, fatigue, or real-life stress, this program prepares you to show up with strength that actually holds up.
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Intelligent Program & Ruthless Execution
No fluff, no filler. Every lift, set, and rep has a purpose—from explosive core lifts to supplementary and assistance work. You’ll train smarter and push harder with intention and intensity.
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Delivered with Precision
You’ll access the program directly through TrainHeroic—where you’ll track progress, view demos, and adjust training to your RPE in real time. Training built by pros, executed by you, wherever you are.
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Hypertrophy With a Purpose
Build muscle first—hypertrophy is the engine. With it comes the added benefits: more strength, more speed, better movement, and the durability to handle chaos. This is size with purpose—muscle built to perform when it matters most.
Features
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Access to your coaches
A coach who will hold you accountable and provide the feedback you need to grow
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Programming 5 days per week
Train 5 days/week with a focus on powerbuilding—core lifts, hypertrophy, grip & neck work, and explosive intent. Built for real-world strength.
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Exercise Video Guidance
Instructional videos to guide your practice and make execution easy
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Detailed, expert instruction
Coaches who will hold you accountable and provide the feedback you need to grow
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Committed Teammates
A vibrant community that will keep you pushing to unlock your best
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Delivered through TrainHeroic
Sweating over a lifeless PDF is so last year. Your coaches & team will push you harder, know you better, & keep you going longer, all through an app.
Equipment
Required
Barbell + Plates // Dumbbells // EZ Bar or Straight Bar // Flat or Adjustable Bench // Kettlebells
Recommended
Fat Gripz or Thick Grip Implements // Swiss Bar // Towel (used with kettlebells for spider curls) // Plyo Box or Pad // Cable Machine // Forearm Bench Pad or flat surface // Neck Harness
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Sample Week
Week 1 of 10-week program
Sunday
GUIDELINES
Sunday
PF - Week 1 Day 1

A

Plyo Pull-Ups

3 x 3

B

Bench Press

4 x 5

C

One Arm Cable Side Raise

3 x 8

D

Seal Row

4 x 5

E

Flat Cable Fly

3 x 8

F

Side Neck

3 x 15

G

JM Press

3 x 6

H

Tricep Ladder

1 x 100

Monday
Week 1 Day 2

A

Seated Box Squat Jump

1 x 12

B

Zercher Squat

2 x 5

C

Deadlift

5 x 1

D

Farmers Walks

@ 0:30

E

45 Degree Zercher back ext

3 x 5

F

Lean Away Shrug

6, 6, 6, 20

G

Backwards Sled Drags

4 x 30

H

Supported Row (Head or Chest)

3 x 12

I

Neck Extension

4 x 15

Wednesday
Week 1 Day 4

A

Double Overhand Axle Rack Pull and Hold

5 x 15

B

EZ Spider Curl

4 x 8

C

Hammer Grip Curl

3 x 8

D

Straight Bar Reverse Curl

3 x 12

E

Neck Flexion

3 x 20

F

Vertical Forearm Against Bench Wrist Flexion

3 x 12

G

Reverse Axle Wrist Curl - Wrist Extension

3 x 15

Thursday
Week 1 Day 5

A

Seated Dumbbell Overhead Press

3 x 5

B

One-Arm Lat Pulldown

3 x 8

C

Incline Dumbbell Bench Press

2 x 12

D

Strict EZ Skull Crushers

5 x 12

E

Cable Rear Delt Fly

3 x 15

Friday
Week 1 Day 6

A

Trap Bar Jumps

6 x 1

B

Zercher Squat

3 x 3

C

Zercher Shrug

3 x 8

D

Walking Lunges

2 x 12

E1

RDL

2 x 6

E2

Leg Curls (Toes Pointed Neutral)

2 x 6

F

Leg Extensions

2 x 20

G

Any StrongMan Event

2 x 12

H

Seated Behind Leg Axle Wrist Curl - Flexion

2 x 12

I

Radial & Ulnar Deviation

3 x 15

Coaches
coach-avatar Josh Bryant

Josh Bryant has held world records in powerlifting and won the Strongest Man in America title in 2005. Referred to as the “trainer of superstars," Josh works with some of the world’s strongest and most muscular athletes at Metroflex Gym in Arlington, Texas.

coach-avatar Tom Haviland

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Because real strength doesn’t fold under pressure.

Hypertrophy meets function. Power meets purpose. This is how you build muscle that matters. Train with intent. Move with power. Be Physically Fortified.

Get Physically Fortified
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FAQs
Who’s This For?
Intermediate to advanced lifters. If you’ve got at least 1 year of consistent, intelligent training, you qualify. The goal here is hypertrophy—muscle size with purpose. Strength is its close brother, and this phase lays the foundation for the phases to come.
Compound Movement Execution
Move the bar fast. That’s called movement intention. You might be lifting submaximal weights, but you’re telling your central nervous system to fire like a cannon. This builds explosive strength and primes your body to move big weights when it counts.
Program Priorities
Core lifts are king. Supplementals are your loyal soldiers. Assistance lifts? The clean-up crew. If something’s gotta go due to time or fatigue, cut from the bottom up: assistance first, then supplemental, never the core lifts.
Mind-Muscle Connection = Gospel
Isolation lifts aren’t fluff. They’re overload with precision. You won’t fully develop hamstrings with just squats and deadlifts. Bench press alone won’t give you full chest development. Isolation work delivers targeted tension the big lifts miss. If you can’t feel it, kill it.
Percentages
Start with your true 1-rep max. If there’s any doubt—be conservative. Many of the best results come from using 90–95% of a true max. This gives you room to progress, stay healthy, and train hard consistently. Be smart. Get strong. Stay injury free.
RPE: Regulate or Wreck Yourself
RPE stands for Rate of Perceived Exertion—a self-regulation tool to adjust intensity based on how you’re actually performing that day. This isn’t emotional. It’s not a challenge. It’s a measuring stick—a pragmatic tool to train hard andsmart.
Here’s the RPE scale used in this program:
RPE 4–Light weight for active recovery or mobility RPE 5–Warm-up weight RPE 6–Too light to have a significant training effect RPE 7–Could have performed 3–5 more reps RPE 8–Could have performed 2–3 more reps RPE 9–Could have performed 1 (maybe 2) more reps RPE 10–Max effort. No reps left in the tank
Physically Fortified