Hot Seller

Athlete for Life

Luka Hocevar

Functional Fitness
Luka Hocevar

Forget reliving past glories; let's craft your best days ahead – energized, confident, & free from pain.

Gone are the days of high school & college routines. As an adult, pro-athlete training hours just aren't feasible. You need a solution that fits your life now.

Confused about where to start? Tired of gym hours with no clear plan? Don't worry about abandoning carbs or your favorite treats. Aging doesn't mean losing athleticism, strength, or energy. That's a myth.

I've spent 20 years crafting a system that boosts your power & speed without exhausting or harming your joints. It's efficient, effective, & respects your time.

Forget overcrowded programs that neglect your movement quality, athleticism, or lean muscle development. It's not just about being "jacked." You want to play with energy, avoid injuries, & look good.

Enter the Athlete For Life Team.

Our blueprint builds your athleticism & aesthetics.

It's continuous & designed for strength, speed, and a lean, athletic body.

If you stick around, you'll be impressively fit.

You'll surprise your peers, mastering the balance between looks & performance.

Join us, & redefine your prime.

Athleticism and Aesthetics. Guaranteed.
My Athlete For Life Team ongoing training program is the one thing that will finally help you transform your body and build athleticism, without beating up your joints and creating nagging pains. I have NEVER released an Athlete For Life training program to anyone other than my in-person coaching clients, whether in person or online, where the investment is 10-50x of this program!
Reclaim Your Energy and Confidence
My BLUEPRINT will ensure you get the results you want without compromising: you’ll not only become more athletic, stronger, fitter, and leaner, but you’ll do it while moving better and getting rid of nagging aches and pains. I’ll show you how to improve every aspect of your fitness and reverse the clock. You’ll have a new body, energy, athleticism, and CONFIDENCE!
No More Guesswork
You’ll be at ease every night knowing that I'm showing you EXACTLY what you need to do to maximize your strength, fitness, and athleticism while creating a transformation every time you set foot in the gym.
Your Master Trainer and Coaching On-Demand
As a member, you will have on-demand access to your workouts and feedback from Luka as you go through each training phase.
Programming 4 days per week
Get access to daily warm-ups, mobility, building athleticism, strength, and conditioning, and much more! Anywhere from 4-7 days per week.
Coaching Videos
We've filmed every movement that we'll ask you to perform throughout the training session so that you know what to do and how to do it.
Detailed, expert instruction
We'll give you all the details and instructions you need to execute the training each day, have form checks, live Q & A's and guidance.
Committed and Supportive Teammates
Even if you're training by yourself in your gym, you'll have teammates training with you from all around the world, supporting and challenging you.
Delivered through TrainHeroic
We've partnered with the best tech in training so you get an online training experience that works as hard as you do.
Barbells and Dumbbells // Kettlebells // Medicine Balls // Rack
Fully Equipped Gym
sample week banner image
Sample Week
I will write fresh programming weekly. You’ll get notifications when they’re ready
coach-avatar Luka Hocevar

I’m Luka Hocevar, owner of Vigor Ground Fitness and Performance in Renton, WA and co-founder of Vigor Ground in Ljubljana, Slovenia. I’ve been coaching for close to 2 decades and have owned gyms for 17 years. Between the two, we’ve coached over 12,000+ clients (and still going strong). I’ve personally coached thousands of clients to results, from Cy Young award winners, to Super Bowl champions.

Redefine Your Prime

Your best days are AHEAD of you!

Start My 7-Day Free Trial
What is the Athlete For Life Team?
The Athlete For Life Team is Luka Hocevar's first & ONLY ongoing monthly membership training platform featuring brand new innovative, effective & progressive programming each & every week to help you build a body that looks, feels, & performs like an athlete, without the nagging aches & pains.
What equipment do I need for the Athlete For Life program?
Athlete For Life utilizes simple staple equipment but can be customized to utilize whatever equipment you have at your disposal. Ideally you have gym access, but as long as you have a barbell, dumbbells, kettlebells, bands, medicine balls, & a rack as a minimum for equipment, you're good to go.
Is there coaching support in the Athlete For Life app?
Yes! Yes, every Athlete For Life member gets exclusive access to the in-app message boards to ask questions, drop videos, interact with other members and MORE. Diet, lifestyle, recovery, you name it! Everything will be covered and coached right inside of the app.
Will I actually be coached by Luka?
Every workout in every program is designed by Luka. And, because every single exercise in your workouts will have simple and easy-to-follow technique videos to show you how to exactly perform the movement - it will feel like Luka is right there training with you!
How is the Athlete For Life Program delivered each week?
Your Athlete For Life program will be delivered each and every week directly to your profile in app. You'll get push notifications as reminders of the new week ahead. Complete with training days, coaching notes and video demos, you’ll know exactly what's coming so you can focus on RESULTS.
How many days a week are the Athlete For Life programs?
Most Team Athlete For Life programs are 4-days of strength training/ week with 2 days of cardio. However, if you only have 3 days a week to train, you can simply go through the workouts in order and turn any AFL program into a 3-day/week program.
How does the Athlete For Life membership work?
It's simple and easy! Click the “sign up” button above and choose your membership option (either monthly or annually). From there, you will get immediate access to your account on TrainHeroic, complete with the week's training, message boards, movement demos, and more!
Can I cancel my Athlete For Life membership at any time?
Yes! You can cancel your membership at any time, all from within the app, and with no questions asked.
Join Your Virtual Gym

When you join a team you’re getting more than programming, you’re joining an online community.

Athlete for Life
Athlete for Life
Athlete for Life