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apexSTRENGTHschool

APEX STRENGTH SOCIETY

Functional Fitness, Bodybuilding, Functional Training
Coach
Sean McInroy

Stepping into the gym without a rock solid plan of WHAT to do and HOW to do it is about as useful as a condom on a flacid…

The right intention may be there but you’re sure as shit gonna be left disappointed!

Despite what so many soulless pseudo-coaches spew in order to sell you shit you don’t need, building muscle, strength and conditioning is a long game which takes consistency, effort and hard work - you know, all those unsexy things that don’t really sell too well?!

I’m not here to tell you that Apex Strength School is gonna deliver you “crazy results in just 4 weeks” because that’s disingenuous and completely unrealistic.

BUT what I can guarantee is that once you join the A.S.S. community (yes, that acronym was created on purpose) you’ll finally experience what it’s like to be so damn confident with what you’re doing and where you’re going, you’ll step into the gym like you built the fuckin’ place!

With scalable and adjustable training options, all within the same program, you’ll always be able to find the right balance and structure of training days to fit your needs, experience, goals and time-poor schedule.

Oh, there’s also no shady lock-in contracts. You can cancel at any time, no questions asked. But I know you won’t, because what Apex Strength School delivers is THAT DAMN GOOD!

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Learn from the Best
"You don't know what you don't know" and you can't expect to get very far without the right strategy, direction and ongoing support. Transform our decades of training experience and countless hours of coaching development into your own skills, knowledge and confidence to be completely self sufficient in the gym.
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Stop Wasting Your Time
Why piss away 6 months, 12 months or 2 years worth of time and effort in the gym with fuck all to show for it? The moment you stop being too stubborn to admit you could use some help is the moment you'll unlock the real cheat sheet to consistent and sustainable results. Whether you want to get BIGGER, STRONGER, LEANER or FITTER you'll find the right fit for YOU within Apex Strength School.
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Get The Support You Need
This isn't some 4-week, downloadable PDF bullshit you're expected to repeat month after month until get sick of it. Our programming updates and progresses every month to ensure your results never plateau. All whilst being provided with the ongoing support from your coaches and online A.S.S. community. We've got your back!
Features
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Consistent and Ongoing Results
Say goodbye to plateaus! With intellegent programming which progresses every 4 weeks you'll see consistent results now and long term!
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Programming 7 days per week
Completely scalable and adjustable weekly training options which allow you to "Pick Your Program" and find just the right fit for you!
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600+ Demo Videos
Each exercise is accompanied by an instructional demo video from our 600+ coaching exercise library, so you'll always know what to do and how to do it
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A.S.S. Community
Apex Strength School ethos is all about supporting one another through difficulties, wins and championing the success of everyone within the community
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The Best Training App on the Market
There's levels to the game! And partnering with TrainHeroic allows A.S.S. to be delivered to you better than any other fitness program out there!
Equipment
Required
Barbell + Plates // Dumbbells // Squat Rack // Adjustable Bench // Adjustable Cable Machine
Recommended
Conventional Gym
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Sample Week
I will write fresh programming weekly. You’ll get notifications when they’re ready
Monday
Day 1 - LOWER STRENGTH 1

A

HIGH BAR BACK SQUAT - PAUSED

12, 10, 8, 6

B

DUMBBELL ROMANIAN DEADLIFT - GLUTE BIAS

14, 12, 10, 8

C1

DUMBBELL REVERSE LUNGE - ALTERNATING

28, 28, 24, 24

C2

LYING LEG CURL

14, 14, 12, 12

D1

DUMBBELL LATERAL LUNGE

3 x 14

D2

REVERSE CRUNCH - KNEES TO ELBOWS / FLOOR

3 x 20

Tuesday
Day 2 - UPPER STRENGTH 1

A

FLAT BENCH BARBELL PRESS

14, 12, 10, 8

B

BENT OVER BARBELL ROW - SUPINATED

14, 12, 10, 8

C1

INCLINE NEUTRAL DUMBBELL PRESS

14, 14, 12, 12

C2

SEATED CABLE PULLDOWN - STRAP

14, 14, 12, 12

D1

DUMBBELL SKULLCRUSHER

14, 14, 12, 12

D2

SEATED HAMMER CURL

14, 14, 12, 12

Wednesday
Day 3 - CONDITIONING 1

A1

** HIGH PLANK KICKOUT TO PLATE

10 x 12

A2

** ALTERNATING DUMBBELL SNATCH

10 x 12

A3

** SKI ERG

10 x 12

B1

** WALL BALL SHOT

10 x 14

B2

** HIGH PLANK ALTERNATING TOE TAP

10 x 14

B3

** AIR BIKE

10 x 14

Thursday
Day 4 - LOWER STRENGTH 2

A

CONVENTIONAL DEADLIFT

12, 10, 8, 6

B

DUMBBELL BULGARIAN SPLIT SQUAT

14, 12, 10, 8

C1

45° BACK EXTENSION

14, 14, 12, 12

C2

SEATED LEG EXTENSION

14, 14, 12, 12

D1

1 & 1/4 DUMBBELL GOBLET SQUAT - HEEL ELEVATED

3 x 14

D2

DECLINE SIT UP & TWIST - BODYWEIGHT

3 x 20

Friday
Day 5 - CONDITIONING 2

A1

** ROWER

9 x 16

A2

** ALTERNATING BOX STEP UP

9 x 16

A3

** DUMBBELL PUSH PRESS

9 x 16

A4

** KETTLEBELL SWING AMERICAN

9 x 16

A5

** RENEGADE ROW

9 x 16

Saturday
Day 6 - UPPER BODY STRENGTH 2

A

STANDING BARBELL STRICT PRESS

14, 12, 10, 8

B

FLOOR BASED CHIN UP

14, 12, 10, 8

C1

SEATED DUMBBELL STRICT PRESS - INCLINE BENCH

14, 14, 12, 12

C2

SEATED CABLE ROW - NEUTRAL GRIP

14, 14, 12, 12

D1

SEATED DUMBBELL LATERAL RAISE

16, 16, 14, 14

D2

SEATED REAR DELT DUMBBELL FLY

16, 16, 14, 14

Coach
coach-avatar Sean McInroy

💩 Fixer of your Shitty Technique 💩 💪🏼 Lifter of Very Heavy Things 💪🏼 🧐Professional Problem Solver 🧐 🌏Worldwide Presenter & Educator 🏋🏻‍♂️ Head Coach @apex.strength.society

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It’s time to go ALL IN!

"The results you haven't yet achieved lay beyond the commitment you haven't yet made." It's time to stop telling yourself you're gonna make a change and start taking the necessary steps to achieving greater results than you ever thought possible. That firs

Get apexSTRENGTHschool
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FAQs
Is the A.S.S. program for beginners?
Our programming is designed for ALL experience levels. The beauty of an intelligently simple program design allows complete adaptability regardless of how long you’ve been training OR what your goals may be.
How many days each week do I have to train?
There’s 7 days of training options programmed each week from which you can pick and choose the best fit for you, your goals and your availability.
How long is the program?
Our programming is broken up into ongoing 16-week training cycles in which is made up of four 4-week blocks. Every 4 weeks the programming updates to ensure you’re always progressing and never have to worry about seeing your results plateau ever again.
How do I track my progress?
The TrainHeroic app is incredibly user friendly and allows you to record all of your weights used, reps achieved and any accompanying notes you may want to take in order to help support you and ensure you’re consistently progressing week to week.
Do I need to have a gym membership or can I train from home?
A gym membership is ideal but not a strict necessity. There are a ton of A.S.S. members who train at home. As long as you have a basic set up with standard equipment you’ll be good to go.
How can I tailor the program to suit me and my goals?
You can always jump into our community group chat where your coach can directly assist you OR pick from the list of our favourite options: 1. ALL-OUT STRENGTH (4 days/week) 2. UPPER FOCUS (5 days/week) 3. LOWER FOCUS (5 days/week) 4. CONDITIONING SPECIALIST (5 days/week) 5. THE WORKS (6 days/week)
If I have an injury can I modify the exercises?
Yes, you have access to all 600+ exercises within our extensive coaching library in which you can substitute for yourself OR simply jump into our community group chat and you’ll be guided towards what’s best for you and your circumstances.
If I need to take a break or cancel, are there any fees?
Nope. There is no lock-in contract or minimum commitment. You can cancel at any time, no questions asked. But I know you won’t because what Apex Strength School delivers is THAT DAMN GOOD!
The Proof
verified-athlete-avatar Patrice Savage

Registered Nurse & health enthusiast

Verified Athlete

"The program is challenging, interesting and easily adaptable to all levels. Each exercise has a detailed explanation and video so you can watch for correct technique. Sean is readily accessible via the chat and quickly responds and gives great feedback. Can highly recommend this program."

verified-athlete-avatar Jarren Pinchuck

Founder & girl dad

Verified Athlete

"This program has transformed my fitness levels completelyThe thoughtful programming keeps me engaged, never bored, always progressing. My strength and endurance have both increased. Sean is genuinely invested in the community, answering questions, helping constantly, and truly listening to feedback"

verified-athlete-avatar Chelsea Pullinger

Online Weightloss Coach for Women

Verified Athlete

"I’ve had coaches, before but this is the strongest I’ve ever felt! I also love being able to pick his brain about why we’re doing what we’re doing. The structure, periodisation, exercise demos, the cues to help me get more out of each lift – it’s honestly the best training program I’ve ever done."

Join Your Virtual Gym

When you join a team you’re getting more than programming, you’re joining an online community.

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