New

Advanced Off-Season Strength & Conditioning Program

Justin Herdman-Reed

Coach
Justin Herdman-Reed

Unlike generic programs that throw workouts together, our training is structured into three strategic performance blocks that build on each other to maximize results.

Phase 1: Build the Body (Hypertrophy) We start by building the foundation. Athletes increase lean muscle mass, strengthen connective tissue, and develop the structural balance needed to handle heavier loads later in the program.

Phase 2: Build the Strength (Strength) Once the base is built, we focus on maximizing absolute strength. Athletes learn to produce more force through heavy compound movements, giving them the physical advantage needed in competition.

Phase 3: Build the Explosion (Power) Strength only matters if you can use it quickly. In the final phase, we convert that strength into explosive power, speed, and athletic performance through advanced power and athletic training.

This structured progression ensures athletes get stronger, move faster, and perform better when the season begins.

Train with purpose. Build real performance. Dominate your next season.

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Increased Strength
Athletes will develop significantly greater total-body strength, allowing them to dominate physical battles on the field, hold blocks longer, and generate more force in every movement.
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More Explosive Power
By converting strength into power, athletes will jump higher, accelerate faster, and hit harder—key traits that separate good players from elite performers.
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Faster Speed and Acceleration
Power development and athletic training help athletes improve their first step, sprint speed, and overall explosiveness.
Features
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Programming 4 days per week
Designed for serious athletes who want to maximize their development and gain a competitive edge before the season begins.
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Delivered through TrainHeroic
Sweating over a lifeless PDF is so last year. Your coach will push you harder, know you better, and keep you going longer, all through an app.
Equipment
Required
Barbells // Dumbbells // Plates
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Sample Week
I will write fresh programming weekly. You’ll get notifications when they’re ready
Coach
coach-avatar Justin Herdman-Reed

Certified Strength & Conditioning Specialist (CSCS), Kinesiologist, Personal Training Specialist. 9 years of professional football experience in the Canadian football League (CFL). 2017 Grey Cup Champion.

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Earn Your Edge

Great athletes aren’t built during the season, they’re built in the off-season. Commit to the process, trust the training, and develop the size, strength, power, and resilience needed to elevate your game.

Start My 7-Day Free Trial
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When you join a team you’re getting more than programming, you’re joining an online community.

Advanced Off-Season Strength & Conditioning Program
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Advanced Off-Season Strength & Conditioning Program
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Advanced Off-Season Strength & Conditioning Program
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Advanced Off-Season Strength & Conditioning Program